Speaking up for your nonprofit

With the need for nonprofits’ services more important than ever, these organizations are turning to public speaking as a way to advocate on their behalf.

“More nonprofits are placing greater emphasis on public-speaking skills for the people who represent them to potential supporters,” said an article in The Chronicle of Philanthropy. “An argument could be made that public speaking is fund raising, says Suzanne Morse, president of Civic Change Inc., formerly the Pew Partnership for Civic Change, in Charlottesville,Va.

“‘People are more likely to contribute to a cause or make grants to a cause if they understand where an organization is going, why it’s important to solve a problem, and the group’s impact on society,'” she said.

[Read the entire article here.]

The Chronicle article goes on, giving tips on preparing for and giving speeches. There’s even a live discussion on The Chronicle‘s Web site next Tuesday at 9 a.m. PDT. For more on the discussion and how you can join in, see the newspaper’s site.

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