What got your attention here in 2011

Of the 71 posts on the MVDP blog in 2011, two of them attracted the most attention: a fundraising letter sample and changes to the CFRE test.

There were 1,490 separate page views on the blog, according to stats collected by WordPress, and these two each collected 44 views. Here are the top ten posts of the year:

  1. Here’s a donor-centered appeal you can rip off. Gail Perry, one of our favorite online consultants, offered a sample letter that focused on the donor, not on the organization. 44 views. Read it here.
  2. CFRE test questions changed. The Nonprofit Times reported that the Certified Fundraising Executive exam would focus more on relationship building and asking for the gift. 44 views. Read it here.
  3. Two organizations seek executive directors. The help-wanted sign was up at the YWCA Salem and Corvallis Public Schools Foundation. 39 views. Read it here.
  4. Ready-to-use marketing template. Another frequent source, Nancy Schwartz, offered a free download of a template for planning purposes. Read it here.
  5. FBB’s Uncorked builds on its success. We featured the keys of success for Family Building Blocks’ annual event. Read it here.
  6. Levine and Horton lead grant writing seminar. There was a lot of interest in the tips that Rick Levine and Rick Horton gave at our September meeting. Read it here.
  7. Focusing on donors: 10 cues they’re ready to be asked. Terry Axelrod revealed the ways donors indicate they are interested enough to give. Read it here.
  8. Charities find success in multi-channel marketing. A report from the Convio consulting firm suggests nonprofits can be successful by adopting multiple channels of communication with donors. Read it here.
  9. Nine fundraising tips from a 7-year-old. A 7-year-old entrepreneur revealed what simple steps have made her successful. Read it here.
  10. Major foundations participate in grant workshop series. The Greater Jefferson Community Center is putting on a four-part series on grant writing, and representatives from some major Oregon funders will be there. Read it here.

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This entry was posted in direct mail appeal, donors, fundraising, grant writing, Uncategorized. Bookmark the permalink.

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