Resolutions for online fundraising and marketing success in 2012

Yet another set of ten resolutions has surfaced. This time they’re focused on online fundraising and marketing success in 2012.

The e-book from Network for Good (download the book here) contains much detail, but here are the ten resolutions:

  1. I will put fundraising first.
  2. I will be more donor-centric and stop treating my donors like ATMs.
  3. I will not engage in crappy communication.
  4. I will whip my website into shape.
  5. I will enable and maximize online giving.
  6. I will get my e-mail on.
  7. I will use social media wisely.
  8. I will investigate my portable potential.
  9. I will modularize my mission.
  10. I will connect with people and organizations that can help me succeed.

MVDP’s April 26 program features Jim Gochenour, a nonprofit marketing and development director from Medford, talking about Marketing: A Critical Tool for Development. To make sure you don’t miss this and other programs this year, buy your season pass–now only $95. Subscribe online at

This entry was posted in e-mail, marketing, online giving, Uncategorized, website. Bookmark the permalink.

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