How to succeed at major donor fundraising

Jim Shapiro of The Edge Group in Seattle brings a concrete set of best practices to our April 24 meeting, designed to increase revenue and deepen relationships between nonprofits and their major donors.

The program will be held at the Central Willamette Community Credit Union in Albany from 1 to 5 p.m.

“If your organization is like most, approximately 80 percent of your revenue comes from

jim shapiro pic

Jim Shapiro

less than 20 percent of your donors,” Jim said. “We’ll help you apply the powerful Ask, Thank, Report, Repeat system to major donor fundraising.

“The system is effective because it is based on a clear understanding of what’s really happening when a major donor gives a gift and on studying the fundraising results from hundreds of organizations to see what works and what doesn’t.”

For a fast-paced afternoon full of practical suggestions, be sure to join us. The location is in Central Willamette’s administrative offices at 7101 Supra Drive SW.

Season pass holders have already paid, but they are encouraged to register in advance. Non-pass holders may register and attend. Their fee is $60, if registered by April 22, or $70 at the door. Please register at

Following the April program, the 2014 schedule is:

June 5–Kim Klein, Oakland consultant and author of Reliable Fundraising in Unreliable Times and Fundraising for Social Change, will talk about making the ask.
Sept. 17–Jeff Comfort, a national planned giving expert now at the Oregon State University Foundation, will talk about developing a bequest and planned giving program. (Note the change to Sept. 17 from Sept. 18.)
Oct. 23–Marjorie Dudley of Sandler Training will introduce her seven-step system to step out of the “donor development dance” and build a sustainable stream of donors.
Dec. 4–Jennifer Morrow of the Creative Company will describe innovative marketing approaches for nonprofits.

Season passes cost $180 for individuals and $500 for organizations (up to five people).

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