Category Archives: donor cultivation

Lean keys to fundraising success

Learning who the donors are and making it personal about them is “where the magic is” in lean fundraising, Erica Charbonneau told Mid-Valley Development Professionals Oct. 24. “You are the conduit” for the nonprofit’s relationship with the donor, she told … Continue reading

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A tribute to philanthropy

Changing the world begins in our communities, and in that spirit we are observing National Philanthropy Day today, Nov. 15. We are making the world a better place. As the Association of Fundraising Professionals says, today is “set aside to … Continue reading

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Primer offered on prospect research

Kris Hunt offered numerous tips on how to mine public records for useful information about donors during an hour-long presentation Oct. 25 in the Dye House at the Willamette Heritage Center at the Mill. Kris is assistant director of research … Continue reading

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How not to leave cash on the table

Margaret King has a suggestion for how to secure a gift without leaving “a wad of cash on the table when you walk out the door.” It’s two words: prospect research. “A few years ago, one of my clients requested rush … Continue reading

Posted in annual giving, charitable intent, donor cultivation, donor management, donors, fundraising, major gifts, philanthropy, planned giving, prospect research, Uncategorized | 1 Comment

Words of wisdom from Dale Carnegie

“You can make more friends in two months by becoming interested in other people than you can in two years by trying to get other people interested in you.” Dale Carnegie wrote those words. His mission was to help people … Continue reading

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Remedies for end-of-fiscal-year slump

If your fiscal year ends June 30, now is crunch time. With little more than a week before June 30, here are three ways to wind up the year with a flourish. Fundraising coach Marc Pitman offers them in his … Continue reading

Posted in annual giving, direct mail appeal, donor cultivation, donor management, donors, fundraising, gift acknowledgement, thank yous, Uncategorized | Leave a comment

Secrets to effective use of email

Despite all the chatter about Facebook, Twitter, YouTube and other social media tools, you can’t beat email for communicating with your donors. According to the Pew Internet & American Life Project, 92 percent of adults use email, versus 65 percent … Continue reading

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