Category Archives: endowment

How to add bequests to the fundraising mix

Any fundraising program gains strength when it includes a planned giving element, and the leading source of planned gifts is donor bequests. That’s what makes next week’s MVDP program so compelling. Tanya Howe Johnson, who led the national planned giving … Continue reading

Posted in bequest giving, donors, endowment, fundraising, major gifts, MVDP, philanthropy, planned giving, Uncategorized | Leave a comment

Planned giving expert to reveal ‘how to’ on bequests and endowments

Debra Ashton, who has developed millions of dollars in planned gifts in a career spanning 37 years, will speak in Salem May 10 on how to set up bequest and endowment programs. Debra is the author of The Complete Guide to … Continue reading

Posted in bequest giving, donors, endowment, fundraising, MVDP, philanthropy, planned giving, Uncategorized | Leave a comment

Ideas for memorial giving

It’s spring, and a fundraiser’s fancy turns to…how donors can memorialize loved ones at Memorial Day, Mother’s Day, Father’s Day and wedding anniversaries. Tony Martignetti has some great ideas on his blog. Tony writes: “Start thinking about your promotion of … Continue reading

Posted in bequest giving, charitable intent, direct mail appeal, donor cultivation, donors, e-mail, endowment, fundraising, marketing, newsletter, planned giving, special events, Uncategorized | 2 Comments