Category Archives: special events

Samantha Swaim: Special appeal is where the money is

Samantha Swaim emphasized the “special appeal” as the most important element of a nonprofit’s fundraising auction, because that’s where the money is. She spoke Thursday to Mid-Valley Development Professionals in its 2015 kickoff event. Swaim heads Swaim Strategies, a Portland … Continue reading

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Ideas for memorial giving

It’s spring, and a fundraiser’s fancy turns to…how donors can memorialize loved ones at Memorial Day, Mother’s Day, Father’s Day and wedding anniversaries. Tony Martignetti has some great ideas on his blog. Tony writes: “Start thinking about your promotion of … Continue reading

Posted in bequest giving, charitable intent, direct mail appeal, donor cultivation, donors, e-mail, endowment, fundraising, marketing, newsletter, planned giving, special events, Uncategorized | 2 Comments

M-P Food Share uses numerous information outlets

Across several communication channels, Marion-Polk Food Share maintains a steady stream of information to the public about programs, events and needs. “We on the public relations team have our ears tuned to finding stories within MPFS,” said Phil McCorkle, vice … Continue reading

Posted in donor cultivation, donors, e-mail, fundraising, marketing, MVDP, newsletter, special events, sustainable giving, thank yous, Uncategorized | Leave a comment

10 ways to re-energize your major gifts program

Major Gifts Guru Tom Wilson outlined 10 ways to re-energize a major gifts program, starting with spending time where the gifts comes from. Wilson’s presentation Dec. 8 highlighted the annual meeting of the Mid-Valley Development Professionals at the Willamette Heritage … Continue reading

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