Category Archives: sustainable giving

For 2013: Ask, Thank, Report and Repeat

Jim Shapiro and Steve Screen gave a spirited look at the key elements of a successful fundraising plan for 2013 at the MVDP meeting Dec. 6. With 1.5 million nonprofits in the U.S. today, there is plenty of competition for donors’ … Continue reading

Posted in donors, fundraising, gift acknowledgement, philanthropy, sustainable giving, thank yous, Uncategorized | Leave a comment

Marketing tools that help development

Jim Gochenour brought a wealth of information about marketing to his presentation Thursday at the Central Willamette Community Credit Union. In addition to his handout, he made his PowerPoint slides available, and they are located here.

Posted in board of directors, donor cultivation, donors, e-mail, fundraising, marketing, MVDP, sustainable giving, website | Leave a comment

M-P Food Share uses numerous information outlets

Across several communication channels, Marion-Polk Food Share maintains a steady stream of information to the public about programs, events and needs. “We on the public relations team have our ears tuned to finding stories within MPFS,” said Phil McCorkle, vice … Continue reading

Posted in donor cultivation, donors, e-mail, fundraising, marketing, MVDP, newsletter, special events, sustainable giving, thank yous, Uncategorized | Leave a comment

An argument for giving while living

This article from Saturday’s Wall Street Journal offers ideas on how donors can protect their legacies from straying from their original intent. One of the best is overseeing the distribution while you’re still alive or “giving while living.” By ADAM … Continue reading

Posted in bequest giving, charitable intent, donors, major gifts, planned giving, sustainable giving, Uncategorized | Leave a comment

What to ask after ‘yes’

You’ve cultivated a relationship with a donor, and you’ve asked for a gift. The donor says, “Yes.” Great. You say, “Thanks,” with great enthusiasm. You describe how the gift will make a difference. Then what? Andy Robinson and Harvey McKinnon, … Continue reading

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How 6 techniques influence buyers and donors

Do you recognize these fundraising techniques? Charity XYZ mails an appeal with an envelope window showing there’s a nickel inside. A famous celebrity comes on the TV screen with a message about her favorite charity and the work it is doing. The solicitation … Continue reading

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Ten resolutions for board members

Here’s a list of ten concepts that will challenge board members to make 2012 even more successful than earlier years for your nonprofit. Gail Perry offered them in a post today. She wrote, “Board members: If you do these, you’ll … Continue reading

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